TraceAd offers no business to consumer products, these Privacy Policies is for our friends and business partners, such as businesses, advertiser, publishers, affiliate agencies, ad technologies and industry organisations collaborating business to business. GDPR still applies and here's a brief of how we manage your data.
According to the Personal Data Act GDPR, we are obliged to inform you about how we process and share your personal information.
Upon signing up to newsletters, free reports, ressources, being invited by advertisers agencies or support members or any other registrations in our CRM systems or advertising platforms, TraceAd collects and processes a number of personal data about you as a data controller.
We treat only the personal information required for the continuation of ongoing cooperation, us being capable og delivering services to you, support you or invoice you.
Personal Information and objectives
In order to handle ongoing cooperation, we collect and process the following personal information about you:
Your e-mail address
Your mobile number
The purposes for which we collect and process the information are as follows:
Send campaigns orders and updates
Confirming new budgets
Confirming new clients
Notify you about advertisers interested in buying your services
Take care of ongoing cooperation
Sending newsletters (if you have consented)
Sending invitations to customer events
Shipment of Customer Satisfaction Surveys
Shipment of gifts, etc.
The legal basis for collecting and management of personal information.
The legal basis for our collection and processing of your personal data is the legitimate interests of TraceAd in the course of ongoing communication with its customers and business associates supporting the GDPR.
When we collect personal information directly from you, you provide us with your personal information voluntarily. You are not required to provide us with personal information, but the consequence will be that we are unable to handle ongoing cooperation.
RELEVANT YOUR PERSONAL INFORMATION
TraceAd passes personal information to third parties in the following situations:
Your "public" media kit and contact details to advertisers and agencies.
Your available staff for managing orders, campaigns and advertisers.
When TraceAd is required to disclose personal data according to the law or on the basis of a legitimate inquiry from public authorities. The legal basis for disclosure is legal requirements of GDPR and Data Protection Regulations.
Data Controller acknowledges and agrees that, in connection with the performance of the services under the Agreement, Personal Data will be transferred to TraceAd Denmark ApS.
TraceAd Denmark ApS may transfer Data to countries other than Denmark.
TraceAd deploy the following safeguards if TraceAd transfers Personal Data originating from the European Union to other countries not deemed adequate under applicable data protection law:
To comply with European Union data protection laws, TraceAd only uses data storage services that are certified under the EU-US Privacy Shield. The Privacy Shield framework were developed to enable companies to comply with data protection requirements when transferring personal data from the European Union to the United States. The EU-U.S. and Swiss-U.S. Privacy Shield Frameworks
To learn more about the Privacy Shield Program, check the following resources:
The EU-U.S. and Swiss-U.S. Privacy Shield Frameworks were designed by the U.S. Department of Commerce and the European Commission and Swiss Administration to provide companies on both sides of the Atlantic with a mechanism to comply with data protection requirements when transferring personal data from the European Union and Switzerland to the United States in support of transatlantic commerce.http://www.privacyshield.gov/welcome
European privacy legislation:
Including the General Data Protection Regulation (GDPR).
By using the Service, you consent to this transfer, data processing and storage of Visitor and Advertiser Data.
Length of data storage
We keep personal information about you as long as we need to take care of the intended purposes. Storage is in accordance with the rules on the limitation of criminal and liability (absolute deadlines), if applicable. If not relevant, we will delete personal information beforehand.
You have - with the restrictions of the law - certain rights, including:
The right to access your personal information
The right to change incorrect personal data
The right to delete personal information
The right to have limited personal information
The right to data portability
The right to object to the processing of personal data, including automated, individual decision making.
You also have the right to appeal to a competent supervisory authority, including the Data Inspectorate.
You are entitled to - for reasons relating to your particular situation - raise objections to the processing of personal data where the home is Article 6 1 (e) or (f), including profiling based on these provisions. TraceAd will then no longer process the personal information unless TraceAd demonstrates important legitimate reasons for the treatment that precedes your interests, rights and freedoms, or the processing is necessary for legal proceedings to be established, enforced or defended.
If personal data is processed for direct marketing, you have the right at any time to object to the processing of your personal information for such marketing, including objection to profiling, in so far as it concerns direct marketing. If you object to treatment for direct marketing, personal data may no longer be processed for this purpose.
Contact and Questions.
If you have questions regarding the processing of your personal information or the use of your rights, please contact TraceAd at mail: firstname.lastname@example.org
TraceAd Denmark ApS